Alejandro Betancourt Lopez secrets to investors
Alejandro Betancourt Lopez is an entrepreneur, investor, and philanthropist. He is the co-founder and CEO of Hawkers, a Spain-based company that sells sunglasses. The company has been an enormous success, with Betancourt attributing much of this to their unique business model. Hawkers sells its sunglasses online and through a network of over 10,000 street hawkers. This strategy allows them to keep their prices low – a vital factor for success in the competitive sunglasses market.
Betancourt is a firm believer in the power of word-of-mouth marketing and credits much of Hawkers’ financial success to this strategy. In a recent interview, he said: “The best way to sell anything is person to person. When you have somebody recommending your product to somebody else, it’s the best way to sell.”
This word-of-mouth marketing has been key to Hawkers’ success in Spain and Alejandro Betancourt is now looking to expand the company internationally. With their unique business model and low prices, they are well on their way to continued financial success. Alejandro Betancourt Lopez is a remarkable success story. He came to the United States with virtually nothing, and through hard work and determination, he achieved the American dream.
To know more click@Alejandro Betancourt Lopez Used Capital Investment and Effective Management to Scale Up Hawkers